Cloud Market Data

Cloud Computing, an opportunity that must be seized


The cloud has firmly entered the maturity phase, positioning itself as an irreplaceable ally of any company that wants to optimize its productivity, agility and strength on the market.

Gartner estimates the total value of public cloud solutions to be $214.3 billion in 2019, up 17.5 percent from the previous year, with further double-digit growth forecast until 2022, when the estimate will be $331.2 billion. Out of the various components, the driving one concerns Infrastructure as a service (IaaS), which according to the company is expected to grow by 27.5% in 2019 to total 38.9 billion dollars. In addition, according to the State of the Cloud Survey of 2019, 58% (from 51% in 2018) have a hybrid cloud strategy, followed by 17% with multiple public, 9% multiple private, 10% single public and 3% single private. There is still a 3% that do not have a cloud.



The cloud represents, in Italy as in the rest of the world, the platform that enables the digital transformation of businesses.


Companies recognise the value of innovation: innovating means being ready to respond to changes in the market, to the needs of their customers, it means becoming agile, reactive and even proactive towards new trends. Digital transformation is fundamental to remain competitive, to be able to use new technologies – just think of IoT and Artificial Intelligence to support strategic decisions – and to build your competitive advantage day by day. The cloud is therefore essential to bring innovations that would be too costly to develop completely by their own means.

As evidence of the maturity now reached, the Cloud Transformation Observatory of the Politecnico di Milano quantifies the value of the Italian cloud market (2018) at 2.34 billion euros, with growth of 19% compared to the same figure from the previous year. The Public & Hybrid Cloud segment is  affected by the higher growth rate of +28%, while the Virtual & Hosted Private Cloud segment grew by 14% compared to 2017.

The use of Cloud services to support Core processes for the company’s business is undoubtedly an important element: according to the Politecnico di Milano Observatory, this is in fact 23% of adoption cases.

Hybrid & Multi-cloud at the top of companies’ desires


One of the leading trends in cloud transformation is the Hybrid & Multi Cloud, which can be defined as a hybrid ecosystem between cloud and on-premises systems, and is characterised by the adoption of public and private clouds from different suppliers. Solutions of this type represent the best possible solution for companies as they integrate the benefits of the traditional approach with the advantages of scalability, continuity and cost optimisation, to which the flexibility resulting from the multi-provider approach can be added.

In addition, the extreme interest in hybrid cases shows how the ad hoc approach to business needs is the best possible solution, despite the greater management and implementation complexities.

According to Forrester (via: Medium), 74% of enterprises describe their current strategy as Hybrid Multi-cloud, which is broadly in line with IDG’s (via: Medium) findings that, while only talking about Hybrid Cloud, 65 per cent of organisations claim to adopt such a strategy.

In addition, data from the Cloud Transformation Observatory of the Politecnico di Milano consider that the path towards exploiting the full potential of the Hybrid Cloud has already begun, with 72% of companies having already embarked on a process of integration between their on-premises and cloud systems, with increasingly structured and advanced integration methods. This is undoubtedly the road to evolution, innovation and future growth.